Develop a successful sales strategy for India

Marketing and sales strategy India

How can you best market your products and services in India? Our team helps you develop a tailor-made sales strategy to properly position your products and services in the Indian market, both offline and online.

This is a crucial factor to build rapport with your potential customers, drive sales and achieve sustainable growth.

We can help you with:

Identifying your target audience and the digital marketing channels that resonate with them
Drafting a savvy social media strategy
Evaluating and streamlining your sales process in India (from lead generation to after sales)
Analysing and improving customer relationship management throughout the sales cycle

Onze expert(s)

Vipulansh Sharma Head of Advisory

Deepmala Datta Head of Business Development

Shashank Verma Head of Supply Chain Management

Guide to setting up sales and distribution in India

The growth prospects for India are huge. India is one of the few countries worldwide whose economy is still growing at 8% per year, so there will be a lot of gains to be made in the next decade. But to take advantage of this growing market as an international company, you need to get to know the country and the Indian consumer and adapt your sales strategy to the local needs and preferences.

In this guide, we offer you insight into the steps that need to be taken to successfully start and grow your sales in India. From preparing your first export shipment to India to setting up a solid after sales service, we will guide and advise you throughout your India journey.

Guide sales India

Download the sales guide here

Workshop: Brand positioning in India

During this workshop, our marketing and communication professionals will work on your marketing and communication strategy based on a comprehensive intake.

Insight into the buying behaviour of your target audience.
Understanding of cultural context and its relevance to your brand positioning.
Understanding budget requirements for achieving your sales goals.

Our experts are experienced and know what it takes to reach the right target audience in a diverse country like India. This is essential to ensure that you use your resources efficiently.

At the end of this workshop, you will have a solid starting point for your marketing and communication strategy that you can start implementing in India: with your own team or under the guidance of our experts. The workshop lasts a half-day or a full day, depending on the case.

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